Last year-ish while shopping I noticed tons of crop tops- also known as belly shirts to us 1980s babies- and like I do with MANY other fads that come back from my childhood I thought to myself, “Self- this will never take off!” Welp- just like the skinny jean it is becoming apart of our every day fashion. As I always do when I am intrigued with a certain item of clothing that makes me curious, I researched a little history about it. Funny enough- or I guess not shocking at all- someone beat me to it- which is nice because it saves me a lot of typing. It is a pretty funny article- so you should read it.
Anyways- I took the liberty of giving you a few ideas of how to wear crop tops. They are not for everyone- true true. But you can get away without exposing yourself by layering a crop top over another shirt or with a dress even. It actually works.
Take a look at some cropper fashions:
Apparently military fashion is coming back in- and with that knowledge I started researching the history of military influence on American fashion- call me a nerd, but it sparked an interest.
It seems like every season fashion designers pay homage to our past military endeavors- we are always taking a look at new trends from pea coats, to militant style buttons, camouflage, navy blue, khaki, olive greens, …there are so many little things that standard and historic military uniforms have contributed to our fashion. It’s crazy!
Maybe it is the feeling of strength and power that these clothes conjure up? Maybe it’s the pristine tailoring that people are drawn to? There may be many reasons why designers are continuously adding in flairs of military influences- but it is totally apart of our fashion world. If you want to read up more on it- read the info from this site- it’s actually pretty interesting.
|There are literally tons of movie pictures of Milla holding guns-Google it|
Do you ever find that you have way more retail not moving from their shelves as quickly as they should? Yeah, you can put on the pressure for everyone to “sell their retail”- but also keep in mind that maybe it’s the products that are in your inventory that just aren’t selling at all.
This is pretty common- you have a product line so you want to carry everything in that line only to find several items are still there from the day you ordered them. No biggie. Simple solution- put the items that are not selling up for a great discount- get them out of there and never order them again unless someone wants a special order for them.
|It there an item in your inventory that just won’t sell?|
It’s better to stock up on the faster selling items that are always flying off the shelf than to invest in items that rarely leave the salon.
Another idea- if your guest does want to purchase an item that you don’t happen to have on hand or you are a salon that maybe cannot afford right now to have a big inventory- offer a discount for purchasing it in advance- this way you are offering an incentive for your guest to buy it here and now- rather than them going to the drug store down the street that somehow ended up with OUR SALON PROFESSIONAL PRODUCTS- Don’t even get me started on that.
In my salon I will usually say something like: “Sally Sue wanted you to take PeePoop’s shampoo and conditioner home with you today. We don’t have those products in right now- but we can give you 10% off both products for buying them today. Once it comes in we will call you and you can come pick it up at your convenience!” And then they are all like, “Oh, how awesome…this is SOOOO AMAZING, I am so excited about this that I will take three of each and pay for shipping and handling….”….not really. But that is what plays in my head.
My biggest thing: I hate it when people throw their hands up in the air and think, “oh well, there is nothing I can do about it.”-
Whaaaa we don’t have it here they aren’t going to buy it…and whaaa I can’t sell any retail…Well- in the day and age where we can save lives with our bare hands, yeah, you can. You just have to do something about it.
Be smart about your business. If something isn’t working- try something else.
If you have any questions about selling retail or little helpful hints let me know, I am happy to help!